Audiovisual identity proposal for the Local Television Network. The construction of the entire graphic and audiovisual universe of La Xarxa goes beyond a purely aesthetic proposal. It was born and conceptualized from the main values that characterize the multimedia platform: proximity, timeliness and the desire for public service. From the concept of connection, all the audiovisual pieces are developed and a new moving brand is proposed that amplifies their meanings.
Music: Let it out, Stay Homas.